Blending technical innovation, medical precision, and marketing mastery.

Blending technical innovation, medical precision, and marketing mastery.

Who I am

My name is Erin Widner, I have a unique blend of talents to say the least. This service blends deep knowledge of wastewater and water technology with marketing strategies tailored to the industry. I assist companies in translating complex technical solutions into compelling, accessible messages that resonate with their audiences, while also enhancing their visibility and credibility in a competitive market.

I have accumulated over 20 years of sales and marketing experience coupled with 11 years of work in the ortho molecular medical field working with an array of different personality types and conditions. Some people in my circle consider me a polymath.

Experience

Professional Experience

G3 Wastewater Tech & B.A.M. 2, Inc.
Current Role

  • Spearheaded R&D for patented wastewater technology at G3.

  • Act as qualified agent for commercial/industrial contracting at B.A.M. 2, Inc.

  • Secured surety, payment, bid, and performance bonds for municipal projects.

  • Lead digital advertising (Facebook, Instagram, TikTok, LinkedIn) and designed websites for both companies.

  • Orchestrated Tennessee-wide email campaigns and served as lab technician.

  • Speak at national/state conferences on wastewater lagoon management.

Product Manager & National Sales Director, F.D. Deskins Company
September 2015 – June 2020

  • Built a 50+ representative network across 10 countries, expanding into 5 European markets.

  • Authored technical papers, including the pioneering RapidFloc Mixer proposal.

  • Managed digital ads, created an interactive company website, and led email campaigns.

  • Represented Deskins at trade shows, radio, and American Water Works Association events.

Pharmacy Technician, Guyer Institute for Molecular Medicine
August 2010 – October 2015

  • Boosted sales 28% through integrative medicine expertise.

  • Developed inventory systems for pharmaceuticals/supplements and compounded products.

  • Managed patient communications and tailored treatment plans.

  • Promoted Cool Sculpting at industry events.

Pharmacy Technician & Marketing Coordinator, Sam’s Club
May 2004 – August 2010

  • Oversaw pharmacy operations and membership marketing.

  • Excelled in public speaking and event coordination for business clients.

Building & Home Improvement Consultant, 84 Lumber
May 1994 – December 2008

  • Scored top marks in management/construction tests.

  • Balanced roles in broadcasting and marketing as a second job.

Education

  • National Association of State Contractors Licensing Agencies passing score (NASCLA)

  • CPhT License in the State of Indiana

  • National Association of State Contractors Licensing Agencies passing score.

  • NCCPT-CPT (Certified Personal Trainer)

  • Part 107 Remote Pilot License (in training)

  • Ball State University, B.S. Corporate Media

  • Vincennes University, A.S. Broadcast Advertising and Sales

Skills

  • Strong communication and negotiation skills, especially with international entities

  • Customer service orientation

  • Proficient in Microsoft Office Suite, Excel, animation software, video editing, and videography

  • Experienced in trade show planning and execution

  • Knowledgeable in internet, print, and advertising design

  • Proficient with social media platforms including Instagram, Facebook, X (formerly Twitter), and LinkedIn

  • Skilled in content creation (blogs, technical papers, advertisements)

  • Event coordination and media experience across various stations

  • Advertising sales experience

  • 11 years in medical field with focus on integrative medicine

  • High understanding of EPA water and wastewater testing methods

  • Land surveying, ArcGIS and drone operation (in training)

  • Well-versed in water/wastewater equipment and design

  • NASCLA exam passer (National Association of State Contractors Licensing Agencies)

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!